- March 3, 2023
- digilabmarketing
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- Social Media Marketing in Kenya
Free Tools For A Social Media Manager: All You Need To Know
Here are some popular tools that a social media manager can use to manage their social media accounts and campaigns:
Social media management platforms: These tools allow you to manage multiple social media accounts from one dashboard, schedule posts, and track performance. Popular options include Hootsuite, Sprout Social, Buffer, and Later.
Design tools: Social media managers need to create visually appealing graphics and videos to capture the attention of their audience. Some popular design tools include Canva, Adobe Creative Suite, and PicMonkey.
Analytics tools: These tools help you track and analyze your social media performance, including engagement, reach, and demographics. Popular analytics tools include Google Analytics, Facebook Insights, and Twitter Analytics.
Hashtag research tools: Hashtags are essential for increasing reach and visibility on social media. Tools such as Hashtagify, RiteTag, and Tagboard help you find relevant and trending hashtags for your content.
Content curation tools: Social media managers need to curate and share high-quality content that resonates with their audience. Tools such as Feedly, Buzzsumo, and Pocket help you find and organize content from various sources.
Social listening tools: Social media managers need to monitor conversations and mentions of their brand on social media. Tools such as Hootsuite Insights, Brandwatch, and Mention help you track and respond to relevant conversations and feedback.
Ad management tools: Social media advertising is an effective way to reach a targeted audience. Tools such as Facebook Ads Manager, Twitter Ads, and LinkedIn Ads help you create and manage social media ads.
Overall, these tools can help a social media manager save time, improve efficiency, and optimize their social media campaigns for better results.
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