Law Firm Marketing Tips To Increase Clientele in Kenya
If you’re a lawyer, marketing is how you connect with people in need of your services. And, you may already have a great digital marketing strategy that is working for your firm. However, these 5 tips we’re about to share with you today are tips that you can easily implement into […]
Effective Real Estate Marketing Ideas Using Instagram
In this post, we’ll be going over real estate marketing on Instagram to build a strong foundation. We all know that real estate is one of the most competitive industries. 72% of realtors are on social media and 57% of them are comfortable using social media. These real estate marketing […]
How To Find The Best Instagram Hashtags For Your Brand
The best place to start is to actually think about the type of content your target audience is searching for on Instagram. To help us create a list of relevant hashtags, we like to use the following search queries: 1. Broad industry or topic2. Industry niche or topic type3. Location, […]
How Do You Perform A Social Media Audit?
First, let’s define what a social media audit is exactly. Sprout Social describes a social media audit as: “the process of reviewing your business’ metrics to assess growth, opportunities, and what can be done to improve your social presence.” Well, the main reasons we conduct a social media audit are to […]
Biggest Changes on Facebook Advertising in 2021
Let’s dive right in by looking at the biggest changes that will impact how you advertise on Facebook in 2021. Facebook vs Apple: Things to Watch Out For on Facebook Ads Ok, we first want to discuss something that has all advertisers on the edge of their seat. Something that […]
What is a Landing Page? Types of Landing Pages
What is a Landing Page? It refers to a destination page made for a specific audience with a specific goal. This page should have a clear call-to-action eliminating any opportunity for your audience to divert away from that call-to-action. And because of the laser focus of a landing page, successful pages […]
What is Brand Awareness? How To Improve Your Brand Awareness
Brand awareness represents how familiar your target audience is with your brand. In other words, it represents how well people recognize and remember you. Companies with huge brand awareness are often referred to as trendy, popular, or buzz worthy. Brand awareness is key especially for early-stage companies who have not […]
How to Build Your 2021 Digital Marketing Strategy
Today we’re going to give you the 7 steps to create a successful digital marketing strategy for your business. Determine your objectives Build your marketing funnel Define your target audience – arguably the most important step Outline your messaging Select your marketing channels Define your content Execute and analyze Alright, […]
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