As a business, your online presence has a major impact on the growth and overall success of your business. It all boils down to how easily your target audience is able to find your company. Logically, your audience has to be aware of your brand before they can do business with your brand.
Imagine your target audience performing a Google search for information relevant to your business. They do the search and find plenty of results for other brands to fit their needs.
But because your company’s internet marketing content was not optimized in the best way to not only capture the attention of your audience, but also the search engine algorithm, your online content is now not seeing the best results it could.
As a top SEO company in Tanzania, we recognize this gap, and provide the most effective SEO solutions to companies in need. If you’re online content is not hitting your desired business goals, then it may be time to take a closer look at your current SEO techniques and partner with real SEO experts like Digilab Marketing Agency!
We are a Tanzania SEO company with service departments for key ranking factors that Google takes into account when ranking: website design, social media marketing, and advertising. All of these factors may sound different, but they all go hand-in-hand with one thing: a successful marketing strategy. Our top commitments as a marketing agency is to focus on marketing and brand exposure as a whole, giving you a complete marketing solution. Oh, and great search engine rankings while we are at it.
Phase 1: Business Evaluation & Site Analysis
The first step in our process is becoming familiar with your business, your target audience, and your goals. Then we analyze the current site’s content, mapping, code, and keyword density to discover site weaknesses & strengths. We perform keyword research to determine what keywords your audience is using and what keywords can be useful to craft content around.
Phase 2: Strategy & Goal Development
After we analyze the information on your site, we begin to develop a customized plan to take your current site and transform it. We reconfigure your site’s web pages with the best seo techniques that will turn it into a site that not only begins to rank above your competition, but also higher up on SERPs for the keywords your target audience uses the most. In the midst of all this, we always keep in mind your user experience, making sure to use white hat seo techniques, so your overall site still performs well for your visitors.
Phase 3: Setup
One of the most important parts of the process is setting up all the proper tools. Without the right tools, you won’t be able to measure the results. Implementation of technical SEO prerequisites such as tools, dashboards, and analytic systems are used so we don’t miss an inch of your optimization success.
Phase 4: Optimization Execution
The next step is to perform an execution of on-page seo and off-page optimization strategies. If you aren’t familiar with the terms “on-page seo” and “off-page seo,” they are simply used to refer to the type of practices used to rank your website. On-page seo is the factors you can control, like content. Off-page seo refers to any other factors that are external, like backlinks. This stage of the process consists of cleaning up your site’s code, content, architecture, mapping, keyword usage and much more.
Phase 5: Ongoing Optimization
Being the best SEO company in Tanzania, we know the importance of keeping track of the metrics. And with keeping track of metrics also comes the duty to optimize your content when it needs it. A part of our SEO services is to provide continuous on-page optimization, blogging, link-building, consultation, and strategy. This is to ensure that your website and other online content is always performing the best it can. In the end, this is how you will build lasting success for your company.